Competitive Analysis

          Sun Strip is a removable and adhesive strip that applies to any technological piece of equipment that runs on electricity. As soon as the strip, roughly the size of a band-aid, is applied to the surface of the piece of technology, the internal energy shifts from electricity to solar energy. With small, solar panels, the strip absorbs the UV rays into the piece of technology. The computer, smart phone, tablet or mp3 player then stores the energy for future use.

          There are countless products on the market that ultimately achieve the same outcome. These products are essentially solar panels that have been altered in size and power. The panels plug into the digital device through the USB port. Once the solar panels are plugged in, it transfers UV rays into electricity for the device. The solar panels are also portable, often the size of cell phones or tablets.
          After researching the products from Battery Stuff (http://www.batterystuff.com/solar-chargers/), a specification intrigued me. There were various battery capacities that were readily available. For instance, there were solar panels available from five watts to eleven watts to some that could even be used to power solar RVs. Currently, there is only a single version of the Sun Strip. With this thought in mind, it would be beneficial to provide Sun Strips with various voltage capacities that are available at different prices. This way, it can be affordable and practical for those individuals who do not need Sun Strips with immense capabilities or those individuals who need Sun Strips with industrial powers. While this may require further in investments, it will significantly increase the amount of customers in the long run. 
          Similar to Battery Stuff, Earth Tech Products, (http://www.earthtechproducts.com/flexible-solar-panels---portable-solar-battery-chargers.html) portray a wide array of products that are widely available with different sizes and uses. However, a specific detail particularly stuck out: some products were physically flexible. I was overlooking an important aspect. When exposed to daily usage, the Sun Strip can easily shatter and malfunction. Therefore, if the Sun Strip became flexible and virtually indestructible, numerous complaints can be primarily avoided, ultimately improving the product. 
          After completing research, it is interesting to realize that the Sun Strip has a considerable amount of competition. With each product comes various specifications that are unique to the brand. With enough research, I am to redevelop the Sun Strip so that it encompasses most, if not all, the details that are both necessary and desired in current and future society.